Read This First: Using Analytics to Improve Readership

  • Friday - 11:30 AM - 12:30 PM
  • Chicago Ballroom VII
  • #ona14stats

This session is sponsored by Media Impact Project

media-impact-project

Analytics aren't just about driving advertising revenue. They're also about getting great stories in front of your readers. Learn how three leading experts are pushing real-time metrics to the edge of their fields, and finding ways to improve readership of important stories.

— This session will have live video

— This session will have recorded audio

Speakers

Graham Tackley - Director of Architecture, Guardian News and Media
@tackers | http://www.theguardian.com