Delve into the world of push alerts with examples, best practices and other tips. What's better: broadcast or personalization? Predictive alerts or user-prescribed? We will share some examples and you can help decide what works and what doesn't.
Slides for this session can be found here.
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[youtube https://www.youtube.com/watch?v=-LHOtJx1vNw&w=560&h=315]
— This session will have live video
— This session will have recorded audio
Speakers
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Alyssa Meritt - Digital Strategist, Urban Airship
@urbanairship | http://www.urbanairship.com
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Cory Bergman - General Manager, Breaking News
@corybe | http://breakingnews.com
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Deepesh Banerji - Director, Product & Design, CBS Interactive - CBSSports.com
@deepeshbanerji | http://www.cbssports.com
Moderator
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Etan Horowitz - Senior Mobile Editor, CNN
@etanowitz | http://cnn.com